Synergy Targeted
Population Management^®

Synergy is an innovative and unique health management program that improves clinical outcomes and lowers unnecessary utilization by addressing the critical interplay between psychological, social and physical health.*

To drive significant improvements in clinical and financial measures, Synergy focuses on the small but disproportionately costly segment of your membership—those members who usually suffer from multiple chronic conditions with psychosocial factors that exacerbate physical symptoms and disease progression. While this segment can be as small as 10% of your overall population, they can represent up to 50% of your population costs.**

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Synergy is unlike any other population health management program available because we have pioneered the right formula to drive health improvements and cost savings with these members, who can be hard to reach and difficult to motivate.

• Identify — First, we apply our proprietary algorithms, sophisticated analytics and predictive modeling to identify the targeted population based on risk, complexity, and opportunity. In addition, we work with you to determine strategically important subsets of your population that may be underserved by your existing programs.
• Engage — Once identified, using the best of today’s technology, we apply our direct-to-consumer engagement strategies to establish an ongoing dialogue that is tailored to each member and inspires their commitment to the program.
• Connect — If needed, we can implement local outreach coordinators who work in the community to enhance member engagement, connect with community resources and collaborate with providers to close care gaps for members.
• Empower — Next, Synergy delivers personalized interventions based on our unique biopsychosocial approach that impacts health status, clinical outcomes and utilization.
• Impact — Lastly, we know that our results must be meaningful, measurable and transparent in terms of outcomes and costs. When we designed Synergy, we began with the end in mind and provide customized and standard views of Synergy’s value and impact throughout the duration of your program.

By achieving financial savings with this “toughest 10 percent” of your members, Synergy enables you to reallocate resources toward those members for whom your own programs will have the greatest impact.

*Internal clinical results, including a published peer review article, support our program objectives.

**"Across multiple health plan population types, the chronically ill with a behavioral health co-morbidity account for only a small percentage of the population but a disproportionately large percentage of costs. In a typical commercial plan, 5-10% of the population account for 20-30% of costs. In Medicare the prevalence is higher with 12-19% of the population and the cost is 29-35%. It is most extreme in Medicaid populations with 5-15% of the population accounting for 25-50% of costs." Solucia Consulting, 2008. For more information, watch our Synergy Targeted Population Management video.

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